PETA Mobile Apps Collection

Multi-App Development & Management

Led development and optimization of three distinct mobile applications for PETA, including an action-taking platform with over 1M downloads, an iMessage sticker app ranked #198 in its category, and a cruelty-free product database with significant user growth.

Project Management Mobile Apps iOS Development User Growth

Apps Performance Overview

PETA: Saving Animals Made Easy

Downloads

1M+

Rating

4.8 ★

Reviews

1.5K+

PETA App Screenshot 1 PETA App Screenshot 2

Key Achievements

  • Achieved over 1 million downloads with multi-million actions taken
  • Increased conversion rate by 22% month-over-month
  • Maintained 4.8 rating across 1.5K+ reviews
  • Optimized "How To Go Vegan" kit conversion funnel

Animal Rights Stickers

Category Rank

#198

Rating

4.5 ★

Sticker App Screenshot 1 Sticker App Screenshot 2

Project Impact

  • Ranked #198 in Animals & Nature category
  • Coordinated with remote teams for content updates
  • Managed TestFlight beta testing program
  • Led press release and launch communications

Bunny Free Database

Return Users

+33.7%

Page Views

+12%

Bunny Free Screenshot 1 Bunny Free Screenshot 2

Development Impact

  • Increased return users by 33.7% month-over-month
  • Improved page views by 12% after redesign
  • Direct liaison with freelance development team
  • Managed regular database content updates